8:00- 8:30 Opening General Session: Welcome and Introductions
Robert Lytle, EIA Board President
8:30-9:30 General Session: Recap of Impact of Mid-Term Elections on Education Policy and Business Opportunities
Speaker: Ben Wallerstein, Grayling
9:35-10:35 General Session: Cracking the Code of Procurement
Summary of EIA-DP research with reactor speakers from AASA, CoSN, ASBO and ASCD. Deep conversation with key stakeholders with specific action recommendations for vendors and district officials.
Speakers: Steve Pines, EIA
Rick Gay, Purchasing Manager, Baltimore County Public Schools
Amy Creedon, Principal, Middletown City Public Schools
10:35-11:00 Networking Break (Pre-function area)
11:00- 12:00 Concurrent Breakouts
A. Consumer/Private Pay session (under development)
B. Market Trends and Business Drivers for PreK-12
SIIA conducts market surveys annually providing important tracking information about business trends in K-12 and post secondary. In this session, we will highlight the results of the most recent tracking report that will provide important business planning data for companies engaged in the K--16 marketplace.
Speaker: Karen Billings, SIIA
12:15-1:55 Luncheon and General Session (4): Congressional Outlook on ESEA, HEA and Funding in K-12 Policies
With a new and united 114th Congress, what are the priorities in K-12: ESEA waiver oversight? Re-authorization of ESEA, IDEA or HEA?
Lindsay Fryer,Senior Education Policy Advisor for Senator Alexander (R-TN); HELP Committee
Brad Thomas, Majority Staff, House Committee on Education and the Workforce
Moderator: D'Arcy Philps, Penn-Hill Group, Inc.
Presentation of the Friend of the Education Industry AwardSponsored by Michael R. Sandler, Education Industry Group
Remarks from Michael Moe and Deborah Quazzo, GSV Assets/Advisors
2:00-3:00 General Session: Start Ups Speak Up: Getting Sustainable Revenue
What are some of the best practices for growth and traps to avoid as highlighted by some emerging companies as they gain traction with sales? And what are examples of effective support systems and infrastructures including trade associations that help start ups make business development connections and learn from mature providers?
Moderator: Ed Metz, SBIR, US Department of Education
3:00-3:30 Networking Break
3:30--4:30 Concurrent Sessions:
A. What Keeps CTOs Up at Night and Why Should Vendors Care?
Increasingly, technology directors in public schools make key "pass/fail" decisions when then vet potential vendors in their schools. Top of mind are issues of data security, inter-operability, student privacy, Cloud vs server applications and much more. Solving these issues is as much a vendor concern as it is a district role. This session, organized by CoSN, will provide vendors with a front-row seat as tech staff share their insights, thus giving providers a competitive advantage.
B. Developing and Evaluating Edtech Programs from an Instructional Design Perspective (Educators Eligible for CEU Credit from JHU School of Education)
Session will include an overview of the categories of edtech programs followed by instructional design principles to inform the effective evaluation of edtech products that may be integrated into classroom instruction.
This session will:
Identify and describe the various types of edtech software options
Present and discuss key research-informed instructional design principles evident in quality edtech programs
Review examples of edtech programs that have incorporated these design principles
Examine and discuss the quality of edtech programs in the current marketplace
Speaker: Dr. Jennifer Morrison, JHU School of Education
3:30-6:30 EdTech Product Demo Fair
EIA's third annual event where educators will explore some of the most exciting technology-based solutions coming to classrooms across the region and the Nation. Working with DC's award-winning lab for start ups, 1776, see what a new generation of ed-entrepreneurs have developed for the classroom. School officials, including superintendents, business officers, CTOs, principals and teachers from Baltimore-Washington-Virginia schools will attend to meet company representatives.
5:30-6:30 pm Networking Reception in Fair
[Summit Attendees -- Dinner on Own]
Friday, February 20, 2015
7:30-8:00 Networking breakfast
8:15-9:45 Concurrent Sessions for EIA-University
A. Getting Ready for the NEW SATand How it Affects Your Business Operations
Speaker: Tom Schnabel, Schnabel Learning
B.Pricing Strategies that Make Good Business Sense
How to set prices as result of building a budget (considering expenses, overhead, profit and expected revenue). Includes templates that attendees can use.
UNDERSTANDING INNOVATION AT THE STATE AND LOCAL LEVEL MODERATOR: Ben Wallerstein, Grayling SPEAKERS: Dwight D. Jones, Education Practice & Policy Partners; Jean-Claude Brizard, UpSpring Education Group; Richard Laine, National Governors Association 10:00-1:00 Private School CEOs and Leadership
Since 1990, the EIA has worked to expand business opportunities for education entrepreneurs of all sizes in preK-12 markets. Benefits include federal-state-local advocacy, public relations support, professional development, peer-to-peer networking and much more.To join >